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Tourism signage & printing: is your NT business ready?

August 25, 2020

When tourism signage is executed well, it can potentially do wonders for any business. Effective tourism signage provides many benefits for both visitors to the region as well as the local community—and more than ever before, our local region needs a tourism industry boost! With COVID-19 restrictions starting to ease here in the NT, now is the ideal time to invite locals to explore our state. 

Benefits of clear tourism signage


Tourists and visitors to the region are going to appreciate clear signage of where things are located and the activities available to try. Not everyone will pre-plan their holiday down to the finer details. Some holiday makers are much more spontaneous or perhaps a visitor will just be passing through the area unexpectedly. This is why it’s a wise idea to get your signage out there and let visitors know you are still open and ready for business! 


Good tourism signage is often the first impression you give to potential clients so this must be executed well. By ensuring that your signage is professional and appeals to your target audience will assist in boosting customer foot traffic. 


Different types of tourism signage 


There are many different types of tourism signage with varying purposes. Ensure your business is seen by opting for high-quality signage materials. Some major tourist facilities and attractions that require clear signage include:


  • Accommodation 
  • Restaurants, cafés & bars
  • Visitor information centres 
  • Tourist activities such as fun parks, zoos & museums


Why COVID-19 signage is still necessary


Although COVID-19 restrictions are gradually easing here in the NT, it’s still important that we don’t get complacent. For this reason, it’s essential that all businesses are prepared with COVID-19 signage to remind patrons to social distance, wash their hands and sanitise upon entry to an establishment. Here at ZipPrint, we design and print a range of COVID-19 signage and print products including customised posters in a range of sizes. 

Does your business require tourism or COVID-19 signage and printing? Be sure to get in touch with the specialists here at ZipPrint today for all enquires or to request a quote.

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